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In next week’s newsletter I will be writing more about the power of e-mails (both negative and positive), but now I’d like to provide an annoying e-mail I received (without names to protect the not-so-innocent), and show you how I would change it to make it positive.
I received this first e-mail in response to my […]

Everyone’s worrying about money in this down economy – so why did I recommend to the owner of another P.R. firm that he should raise his retainer fees? Because he does what so few fancy New York firms do – he actually exceeds client expectations by getting lots of national publicity for his clients.
You might […]

I love resourceful people, especially in business.  Especially in a small business. To me, it’s one of the top qualities every employee should have.
As I was watching Ugly Betty last night, the topic of resourcefulness came up.  When the mother of the publisher of the magazine wanted to do something in the magazine, she was […]

Thanks to all of you for your heartfelt wishes during Stacey’s difficult fight against cancer.

Stacey and Zoe last year in Marco Island, FL

Here is what I learned from Stacey:
My sister-in-law Stacey was always larger than life. Literally.  She was a big girl, with a big personality.  Always running to meet friends and do stuff. It’s not […]

Happy Thanksgiving!
I know it’s corny, but I realized that health really is something we all need to be thankful for.
Last week my daughter, Zoe, spent four days in the hospital with viral pneumonia.  And at the same time my sister-in-law, who has aggressive breast cancer, visited us.
Not only was it a crazy time, but it really […]

I have gotten lots of terrific feedback on the update of my Web site, www.theprsite.com.
However, one new addition caused several negative comments. And that was the addition of Google AdSense ads (for those of you who don’t know what this is - they are Google pay-per-click ads that you can list on your site, and […]

A group of us girls went to see the Kathy Griffin show in Miami Sunday night.  It was terrific.  Just like her TV specials.  But the coolest part was learning so much about news and pop culture.  Now I consider myself pretty well-read, but Kathy incorporates lots of very specific details that were amazing, and […]

On September 11, 2002, I wrote a column that received more comments than anything I’ve ever
written.  Five years after the tragedy on September 11, 2001, I have the strong desire to publish it again.  It’s titled “What I’ll Be Doing Today - September 11, 2002″.

Here it is:
I have been wondering what I should be doing […]

David here:
Like millions of animal lovers around the world, Margie and I were shocked and saddened to have heard about the very untimely passing of Steve Irwin, The Crocodile Hunter.  I’m sure that you’ve read the news reports about his death, so there’s no need to go into that here.  Although, I do feel compelled […]

David here:

Something doesn’t make sense to me…

John Mark Kerr, the man who allegedly killed Jon Benet Ramsey in 1996, is finally back on American soil.  Hooray for the organized efforts of the Thai and American officials on this one!  But, this is what bothers me.
Mr. Kerr flew from Bangkok to Los Angeles aboard a […]