Zabie Fisher

How to Pitch an Associated Press Reporter

Posted September 19, 2008 1 Comment

At the September meeting of the Gold Coast P.R. Council last week, Associated Press Reporter Brian Skoloff shared tips on how to successfully pitch an AP reporter.
 
Here they are:
 

Do your research first, and offer this information to the reporter.  We are usually very time-crunched, and providing this information may save enough time that we can [...]

Zabie Fisher

Small Business and Profitability

Posted September 12, 2008 No Comments

I came across this great post from top small business folks about their top profitability ideas.  You can read it in the Small Business Trends blog here.

Zabie Fisher

Publicity Opportunity for Home-Based Businesses – The 2008 StartupNation Home-Based 100

Posted September 4, 2008 2 Comments

The second annual 2008 StartupNation Home-Based 100 will once again rank the best performing home-based businesses across America in ten distinct categories. This year’s categories are:

Best Financial Performers
Most Innovative
Boomers Back in Business
Greenest
Yummiest
Wackiest
Grungiest
Recession Busters
Most Slacker Friendly
Most Glamorous

There are also great publicity opportunities, for coverage in national [...]