Public Relations and Credit Cards
Posted February 4, 2008 by Margie Zable FisherAs many of you know, I’m a big fan of businesses accepting credit cards. And most of my clients pay me with an AMEX card. One of my pet peeves is when businesses don’t accept AMEX cards because they are too “expensive”. They are a bit more expensive than accepting other cards, but most business people use them (including myself), and get very frustrated when they’re not accepted. And often we refuse to patronize a business if they don’t take AMEX, so you end us losing business.
The worst offenders are doctors. Most doctors don’t take AMEX. This drives me crazy. I spoke to someone at AMEX at the Women in Charge Conference about this problem and she agreed that it’s something they are constantly trying to work on. I can say that my dentist, Dr. Shmuel Kissin, takes AMEX, and I am so happy he does. His office manager says that many people pay with their AMEX cards. So doctors — what’s stopping you from taking AMEX?
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