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Happy Thanksgiving!
I know it’s corny, but I realized that health really is something we all need to be thankful for.
Last week my daughter, Zoe, spent four days in the hospital with viral pneumonia.  And at the same time my sister-in-law, who has aggressive breast cancer, visited us.
Not only was it a crazy time, but it really […]

If you will be age 39 or under as of September, 2008, and are the owner-operator of your own company, with 2007 revenues of $3 million or more, you could be featured in the “Young Millionaires” feature of Entrepreneur Magazine. 
This is one of my favorite features, and includes profiles of each winner’s business, so it’s […]

Today is Oprah’s Favorite Things 2007 show.  Be sure to watch or tape today’s Oprah show.  Not only is it fun, but it’s educational. For product companies, it’s the holy grail of publicity placements.  If your product is chosen as one of Oprah’s Favorite Things, you get incredible exposure and usually tons of sales. 
Lori Karmel, owner […]

Thanks to everyone who participated in yesterday’s Meet the Media Publicity Boot Camp. This is a picture of David and I role-playing a pitch to the media.
I’m looking forward to lots of Success Stories!

I’m not a bigwig or anything, but I still don’t have the time or the inclination to respond to all of the phone calls or e-mails I get. As I learned from my business coach Suzy Girard-Ruttenberg, the best business coach ever, I don’t have to respond to everything. 
In case you’re wondering why I […]

I just read a fascinating blog post, with lots of comments, from Chris Anderson, the Editor in Chief of Wired, who also wrote The Long Tail.
Chris says he is sick of getting sp*m emails from Public Relations folks.  Then Chris lists the email addresses he is blocking, to the outrage and glee of many.
Note to […]

Sabrina Hughes, an assignment editor at Bay Area NBC affiliate KNTV, shared some pitching tips in Bulldog Reporter’s Daily Dog newsletter. 
Here are my favorite tips: 
·       Include general “news tip” email addresses in distribution lists. “People should pitch the assignment desk first,” Hughes advises. “If you have a previous relationship with a reporter, pitch them too. All […]