
Big Business vs. Small Business Publicity
Posted July 27, 2007 No CommentsDr. Kevin Nunley wrote a nice article on P.R.
Here is my favorite part of the article:
“Large, in-the-news businesses like Amazon.com get coverage for practically any development. Political figures find their words in the media for almost any pronouncement. The local college football team gets press even if there is nothing much to cover.
Your small business […]

Make the Most of Attending a Trade Show
Posted July 23, 2007 No CommentsWhen I told a friend that I would be attending a trade show next week, she said, “What are your goals for attending the trade show?”.
Umm, didn’t think about that before. I’ve been to several trade shows, and I never really outlined goals. But of course it makes sense.
So I researched how to prepare to […]

$50,000 Contest to Help Female Entrepreneur Start a “Dream” Business
Posted July 19, 2007 No CommentsSaw this interesting posting on a contest giving money to a woman starting a business. I have some thoughts on it, which I’ll share after I share the posting from: http://www.youngmoney.com/blog/
Many young entrepreneurs dream about owning their own business but they fail to try because of a lack of financial resources or know-how. A new […]

The Nine Best Story Lines for Marketing
Posted July 16, 2007 No CommentsI’ve been saving this for a while, thinking about it. Again, a great interview in Guy Kawasaki’s blog. It’s an interview with Lois Kelly, author of Beyond Buzz: The Next Generation of Word-of-Mouth Marketing.
This is Kelly’s explanation of the top nine types of stories that people like to talk about. “If you’re pitching your company […]

Grammar Help - Finally
Posted July 16, 2007 1 CommentI write constantly, but there are a few grammatical areas that always give me trouble. As always, Guy Kawasaki provided a great resource that solved that dilemma. Guy references another site, dumb little man tips for life, that references tips from the Purdue online writing lab. I finally got answers to some nagging grammatical questions. […]

Why I Decided to Put Google AdSense on theprsite.com
Posted July 5, 2007 1 CommentI have gotten lots of terrific feedback on the update of my Web site, www.theprsite.com.
However, one new addition caused several negative comments. And that was the addition of Google AdSense ads (for those of you who don’t know what this is - they are Google pay-per-click ads that you can list on your site, and […]

Oprah’s New Store
Posted July 5, 2007 No CommentsCan’t get enough of Oprah? Soon you’ll have another way to get more of her.
Oprah is building a new store in Chicago, right across the street from her studio. The 4,500 square foot space will be a retail store and also includes a small cafe.
Some “O” items for sale include DVDs, workout gear, and African […]