
Entrepreneur.com Launches the First Website of Its Kind for the Women’s Business Community with WomenEntrepreneur.com
Posted May 25, 2007 by Margie Zable Fisher(And I’m one of the columnists - PRactical P.R.)
FOR IMMEDIATE RELEASE
Contact: Lisa Murray
Entrepreneur Media Inc.
lmurray@entrepreneur.com
(949) 622-5220
Entrepreneur.com Launches the First Website of Its Kind
for the Women’s Business Community with WomenEntrepreneur.com
(Irvine, CA) May 23, 2007 – Entrepreneur.com, the leading website for entrepreneurs and businesses worldwide, launches a website designed exclusively for the growing women’s business community. WomenEntrepreneur.com features original articles and success stories, content from 30 women columnists and bloggers, and an interactive message forum for visitors to ask questions, share answers and offer their own business insights.
“With WomenEntrepreneur.com, we’ve created a social and interactive platform for this community that can’t be found anywhere else,” says Dave Pomije, VP of site development at Entrepreneur.com. Unlike other media websites that devote a few pages to women, ours stands completely on its own, is fully supported by the latest Web 2.0 features with interactive capabilities, and offers content from a network of the best experts in the field.”
The statistics for women-owned businesses are proof-positive of the need for a community tailored specifically for women entrepreneurs. According to the Center for Women’s Business Research, 10.4 million businesses are owned by women already, and women-owned businesses are growing at twice the rate of all firms. With the support of over 50 of the nation’s leading women’s organizations, WomenEntrepreneur.com is already on the road to becoming this audience’s top resource.
Rieva Lesonsky, senior VP and editorial director of Entrepreneur magazine, contributed much of her business expertise on the SMB market to the development of the site. With her new blog, visitors will get her perspective on the hottest business topics, news and trends and can post their comments.
According to Lesonsky, “Women business owners continue to grow in number, strength and impact. Now with WomenEntrepreneur.com, we’re launching our latest and most expansive online resource for women, giving them even more of the content they want. Women business owners continually pitch us ideas about what they’d like to learn to grow their companies, and we make sure to answer their needs on WomenEntrepreneur.com.”
On the new website, women business owners can access a central community of resources to help them launch their startup ventures and take them through every step of the business growth process. The website boasts 20 women columnists who are experts, published authors and successful business owners who’ve faced and conquered many of the business challenges common to women.
These columnists, as diverse in age, background and business fields as the topics they cover, will break new ground with information on new media marketing, conflict management, and entrepreneurship after 55, as well as business basics such as technology, money management, networking, PR and more. One column will specifically spotlight success profiles of women business owners. All in all, virtually every issue facing the woman business owner will be covered on the website by women experts in the field.
In addition to the columnists, 10 high-profile bloggers will also offer their up-to-the-minute business insights, posting new features and news items as often as they occur. Visitors who access WomenEntrepreneur.com will be able to contribute their own content as well, with an invaluable opportunity to post news, events and press releases about their own business ventures.
With the website’s message board, visitors will also be able to draw from the expansive pool of expertise in the community at large as well as the site’s columnists and bloggers, making them full participants in the website’s content. Podcasts, RSS feeds, an opt-in newsletter and even a weekly comic strip are some of the extra notable features on the website. Video features and slideshows will be released in the coming months.
“Everything we’ve built into the site is intended to make it clean in look and feel, highly engaging for all our visitors and participants, and leading-edge in Web 2.0,” says Pomije. “As a result, we’ve created not only a unique place for this community, but an ideal means for advertisers realizing the significance of this market to make a deeper connection to it through their partnership.”
To take a look at all of the features noted here, please visit www.womenentrepreneur.com.
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After 30 years, nobody reaches more growing businesses. As the original magazine for the small and midsize business community, Entrepreneur continues to be the definitive guide to all the diverse challenges of business ownership. Entrepreneur.com is the most widely used website by entrepreneurs and emerging businesses worldwide. Entrepreneur Press publishes the books that turn entrepreneurial skills into business success.
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