PRactical P.R. BlogThe Leader in Small Business Public Relations

I woke up, went to my computer and was deliriously happy - my comments were featured on Guy Kawasaki’s blog.
Here’s the blog entry: http://blog.guykawasaki.com - May 24, 2007 entry.
Many people offered comments. Lots of bloggers have picked up the article.
It’s hard to focus on doing what’s on my schedule. Much more fun to check my […]

(And I’m one of the columnists - PRactical P.R.)
FOR IMMEDIATE RELEASE
Contact: Lisa Murray
Entrepreneur Media Inc.
lmurray@entrepreneur.com
(949) 622-5220
Entrepreneur.com Launches the First Website of Its Kind
for the Women’s Business Community with WomenEntrepreneur.com
(Irvine, CA) May 23, 2007 – Entrepreneur.com, the leading website for entrepreneurs and businesses worldwide, launches a website designed exclusively for the growing women’s business community. WomenEntrepreneur.com […]

I haven’t used this yet, but I’m intrigued. Keith Rosen shares an e-mail template that works for him, and some of his clients have also used it successfully. This email template, including certain guidelines, has pulled the highest number of responses when sent to prospects. Sounds like the holy grail. I’ll let you know if […]

Just read a great blog entry at the Big Marketing Blog. Full entry is here:
http://bigmarketing.wordpress.com/2007/05/17/craigslist-founder-humble-and-humorous/
The blog is about the founder of Craigslist, Craig Newmark, and how humble he is. The best part, to me, is the title he uses on his business card: Full Time Customer Service Representative.
This guy sounds real. And awesome. There’s no […]

If you are a small business or entrepreneur looking for some free advertising opps, this blog entry is for you. Here is the link: http://inspired.entrepreneur.com/2007/05/10/ten-free-advertising-opportunities-for-your-business/
My favorite ideas are to post on Google Local and Local.Yahoo.com. I just submitted my info, and I’m excited, because I have seen listings from others in my industry come up […]

The New York Times reported today that for the first time since online retailing was born a decade ago, the sales of clothing have overtaken those of computer hardware and software.
In 2006, revenue from clothing reached $18.3 billion, surpassing that from PCs, printers and word-processing programs, which totaled $17.2 billion, according to a report to […]

CONTACT: Margie Zable Fisher, Zable Fisher Public Relations, (561) 417-0006, margie@zfpr.com
For immediate release
NEW FREE “MATCHMAKER” SERVICE HELPS SMALL BUSINESSES LOCATE THE RIGHT PUBLIC RELATIONS HELP
BOCA RATON, FL, May 9, 2007 – Just about every small business and organization in America needs public relations help — but most people don’t know how to go about finding […]

I remember hearing this rumor years ago.  It is a perfect example of negative P.R.
The rumor suggests that on Oprah’s show, she asked Hilfiger if he’d ever said, “If I had known African Americans, Hispanics, Jews and Asians would buy my clothes, I would not have made them so nice. I wish these people would […]

As I have said many times, when something changes (usually negatively), there is always someone who benefits.
The postal rate increase on May 14 has many in the direct marketing industry up in arms (see article at http://www.dmnews.com/cms/dm-news/shows-assns/40933.html)
But in the same article, it’s noted that there is a great deal of interest in e-mail marketing, and […]